Engaging Consumers: What Can Be Learned from Public Health Consumer Education Programs?

Engaging Consumers: What Can Be Learned from Public Health Consumer Education Programs?

Published: Mar 06, 2008
Publisher: Cambridge, MA: Mathematica Policy Research
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Authors

Margaret Gerteis

Matthew Hodges

James Mulligan

The Medicare Payment Advisory Commission recognizes the importance of engaging consumers in the movement to promote greater quality and efficiency in the healthcare system. In this project, MedPAC contracted with Mathematica Policy Research, Inc. (MPR) to explore what can be learned from other public health campaigns in other arenas about strategies for engaging consumers and influencing their behavior.

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